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Qualcomm’s new IP camera allows on-camera analytics

Security

Qualcomm Incorporated through its subsidiary, Qualcomm Technologies, Inc., has unveiled the Qualcomm Snapdragon 618 IP camera reference design and development platform

The new camera platform combines Qualcomm Technologies’ processing, connectivity, imaging and analytics technology to support more powerful and intelligent professional security cameras. The Snapdragon 618 platform includes a reference design and IP camera SDK, supporting 4K HEVC video, comprehensive connectivity and heterogeneous computing for video analytics.

“We’re tapping into our immense portfolio to build custom platforms for key segments within the Internet of Things, and connected cameras are one of these areas that can benefit from our industry-leading connectivity and processing solutions,” said Raj Talluri, senior V-P for product management at Qualcomm Technologies, Inc.

The Snapdragon 618 IP camera platform combines a powerful six-core, 64-bit CPU, next generation GPU, embedded DSP together with advanced video analytics to move beyond the smart camera to a ‘conscious camera’ that not only streams 4K HEVC, but can perform on-camera video analytics such as object detection, facial detection and recognition, multi object tracking, and Qualcomm Zeroth object classification.

With such intelligence on the camera itself, customers can move from expensive, server-based video analytics in the cloud to more reliable camera-based analytics. By only streaming data when qualified events happen, the new Qualcomm Technologies camera platform is designed to reduce network bandwidth requirements and cloud storage costs for customers using cloud-based security services.

“Moving the video analytics processing from the server to the camera at the point of capture will open up a new class of big data applications,” said Anthony Murray, senior V-P, IoE, Qualcomm Technologies International. “Qualcomm Snapdragon processors already power over 500 smartphone designs with 4K UltraHD video capability, so it’s natural for us to bring this same technology leadership into IP camera space,” he added.

The Snapdragon 618 IP camera has been developed in collaboration with Thundersoft, who will also provide global distribution and support. The camera platform is already available for select OEMs, and is expected to be available in commercially available cameras in the first half of 2016.