Nissan Middle East and Dubai police have signed a collaboration agreement to launch and implement a new road safety technology service named “Smart Response”
Lt. General Khamis Mattar Al Muzainah, Commander-in-chief of Dubai Police and Samir Cherfan, managing director of Nissan Middle East finalised the deal at a special signing ceremony that was held at the GITEX show.
The system will use the new Nissan SmartCar “control system” to alert Dubai Police, the general department of transport and rescue in the event of a collision or accident that causes rapid deceleration of the vehicle so that the occupants of the vehicle can receive emergency assistance in the minimum possible time.
Samir Cherfan, Nissan Middle East’s Managing Director, said 'Nissan will continue to work with Dubai Police to ensure that motorists can benefit from the latest technical innovations when it comes to passenger and vehicle safety. It might not be possible to avoid accidents altogether, but in the event that they do occur, it is essential for drivers and their passengers to receive emergency assistance at the earliest. These efforts by Nissan align well with the UAE leadership’s drive to make the country a smarter and safer place for all the people in the country.'
The signing ceremony was conducted in the presence of Mr. Michel Ayat, CEO of Arabian Automobiles Co., Nissan authorized dealer in Dubai and northern emirates, and Mr. Ivan Mishanin, CEO of Bright Box Middle East.
The system uses Nissan’s SmartCar app which it developed jointly with its strategic service provider, Bright Box Middle East and for which the company used exclusive Etisalat M2M SIM Cards. The app debuted at the 2015 Dubai International Motor Show and has since been updated with multiple features like the Travel Mode, the Valet Mode, and Self Health Check and the Smart Response feature is the latest one to be added. It is the first such feature in the Middle East.
