Twiceme has partnered with Simpson, the iconic American helmet brand, to bring its digital safety technology to the motorcycle industry for the first time.
Unveiled at EICMA 2025 in Milan, the inaugural Twiceme-equipped Simpson helmets introduce a new level of rider protection. Integrated NFC technology allows instant access to vital medical and emergency information for riders and first responders.
Through the Twiceme app, users can leverage smart safety features including Medical ID, Emergency Services, Share Location, Get Back Timer, and Immobility Alert, giving riders greater control over their safety.
“We’re very excited to bring this technology into our helmets and to the motorcycle industry. Just like our founder, Bill Simpson, we never want to rest on what we’ve done. Our goal is to keep evolving — to bring riders the latest innovations and deliver the safest equipment possible,” said Jamie Beckett, director of motorcycle, Simpson.
“Partnering with Simpson marks an exciting step for Twiceme as we enter the US motorcycle market for the first time. By combining Simpson’s decades of helmet innovation with our smart safety technology, we’re introducing a new standard of protection for one of the world’s most passionate riding communities,” said Christian Connolly, CEO, Twiceme.
